Sports data and content provider Sportradar has signed an exclusive global media rights distribution deal with the Korea Professional Football League (K League).
The multi-year deal will see Sportradar work with the K League to develop a comprehensive commercial strategy for the global distribution of its media and digital rights.
Sportradar will also provide the league with its specialised intelligence & investigation services to protect intellectual property from piracy and illegal streaming.
“Sportradar is thrilled to be working with the K League [...]