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bwin secures naming rights to Portuguese League Cup

7th October 2010 8:52 am GMT

Austrian online gaming operator bwin has stepped back into Portuguese football sponsorship with a three season agreement for the Portuguese League Cup, to be known as the bwin Cup.

Under the terms of the agreement, bwin will serve as the official title sponsor of the competition from the 2010/11 season through to 2013. The bwin logo will also be displayed on the jersey’s of all players participating in the league and at the clubs’ stadiums.

The agreement [...]

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