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Caesars to expand WSOP brand to Italy via Microgame

22nd December 2010 9:35 am GMT

Caesars Interactive Entertainment has announced an exclusive long-term agreement with leading Italian online gaming operator Microgame S.p.A, under which the two parties will market Caesars’ World Series of Poker (WSOP) brand in Italy.

Under the terms of the agreement, Microgame and Caesars will work together to market the WSOP brand in the Italian market, through online and offline poker tournaments and promotions.

Microgame’s People’s Poker, a network of over 120 online poker [...]

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