BetMGM has agreed a deal to serve as the official bullpen and backdrop sponsor of the 2024 MLB playoffs.

The partnership gives BetMGM prominent signage in the bullpen of every stadium throughout the postseason, and will see the operator launch a $50,000 Bullpen Jackpot, offering players the chance to win each time a player hits a home run into the bullpen.

“Sponsoring the bullpen is an incredible opportunity for BetMGM to expand our brand by being front and center during key playoff action,” said BetMGM chief revenue officer Matt Prevost. “We already established ourselves as the home of the regular season home run, and the BetMGM Bullpen Jackpot allows us to build upon that momentum by giving customers a stake in every swing throughout the postseason.”

The new promotion provides another tool for fans to engage with the long ball at BetMGM, succeeding the Grand Slam Jackpot promotion which paid out $1.85 million in bonus bets during the 2024 regular season.

The playoffs began on October 1 with the Wild Card games for the American League (Houston Astros vs Detroit Tigers and Baltimore Orioles vs Kansas City Royals) and National League (NY Mets vs Milwaukee Brewers and Atlanta Braves vs San Diego Padres).

The winners of these games will face either the NY Yankees, LA Dodgers, Cleveland Guardians or the Philadelphia Phillies.