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Caesars expands Total Rewards to US retailers with Advantex

22nd August 2014 7:09 am GMT

US casino operator Caesars Entertainment has teamed up with marketing specialist Advantex Marketing International to expand its Total Rewards loyalty network to retail locations across the US.

Caesars and Advantex have developed a programme which will provide Total Rewards members with even more ways to earn rewards when they use their Total Rewards card at participating local retailers in select cities. The will begin with 44 participating locations in Memphis (Tennessee) and Tunica (Mississippi), and [...]

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