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Cherry looks to leverage iGaming assets with new B2B division

25th November 2016 9:17 am GMT

Swedish gaming operator Cherry has entered the B2B market with the launch of XCaliber, a new independent B2B division set up to leverage the operator's proprietary infrastructure and platform.

The move will see Cherry offer its gaming platform and technology to operators, having invested heavily in the development of its systems in recent years.

Cherry iGaming chief executive Jonas Wåhlander described the launch of XCaliber as "the natural next step" for the business.

"We [...]

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