Sports betting technology provider Playtech BGT Sports (PBS) has hailed the success of its self-service betting terminals (SSBTs) during the FIFA World Cup.
With the tournament's semi-finals kicking off later today (July 10th), PBS said that its betting terminals have helped drive increased retail revenue for operator clients, taking a greater share of in-shop turnover than ever before.
During the tournament to date, Playtech's' SSBTs have processed more than 3.5m tickets, a 400 per cent increase on [...]