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Svenska Spel brings in new SVP Corporate Communications

23rd December 2010 10:14 am GMT

Sweden’s state-controlled gaming operator Svenska Spel has appointed the current CSR director of Carlsberg, Annika Ferm, as its new senior vice president corporate communications.

Ferm holds a diploma in marketing and economy from IHM Business School and has previously served in marketing and communications roles within DHL International, Cision and OMX Nordiska Börsen.

Ferm described her new role as an inspiring task, combining Svenska Spel’s business objectives with its position as a socially responsible gambling operator.

“It will [...]

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