Social casino studio FlowPlay is raising funds through its Vegas World free-to-play app for the American Cancer Society (ACS) during the month of March, offering players the chance to buy ACS-branded virtual goods.
The campaign is the first of its kind for the society and will see all proceeds benefitting ACS’ Road to Recovery programme.
The Road to Recovery programme helps people suffering from cancer to travel to treatment sessions, and provided almost 186,000 free rides to patients in 2015. [...]
