Scientific Games adds 7777 gaming as latest iLottery studio partner

Scientific Games has signed 7777 gaming as the latest iLottery studio partner to its SG Content Hub Partner Program.

Established three years ago, Bulgaria-based 7777 gaming becomes the ninth iLottery studio to join the SG program, alongside the likes of Multiplay Gaming, Bwloto and Random State.

“Partnering with Scientific Games marks a significant milestone for 7777 gaming,” said the company's chief commercial officer, Elena Shaterova. “By integrating our lottery digital games into the SG Content Hub Partner Program, we gain exceptional opportunities to showcase our portfolio to numerous lottery operators worldwide.

“We are confident that this collaboration will yield numerous benefits for all stakeholders involved in upcoming lottery projects.”

Steve Hickson, Scientific Games vice president of digital games, commented: “We are delighted to welcome yet another top-class lottery game studio to our SG Content Hub Partner Program. The addition of 7777 gaming and their fantastic games aligns perfectly with our goal to make a variety of digital lottery content available to existing and new Scientific Games customers.

“The SG Content Hub Partner Program is developing at pace as we continue to provide our customers with frictionless access to the very best content in the industry.”

7777 gaming currently holds licences in Bulgaria and Romania for its online casino games.