Sports data solutions provider Genius Sports has been selected by Brazil’s Liga Nacional de Basquete (LNB) to provide a range of services aimed at increasing commercial opportunities for the country’s top basketball league.
The three-year agreement will see Genius Sports provide its FIBA LiveStats live statistics tool to LNB, together with its Statisticians Network, a platform designed to improve the quality and consistency of live stats collection.
In addition, Genius Sports has been granted non-exclusive media rights by the LNB, along with the rights to commercialise its data with regulated betting operators outside of Brazil.
“We are delighted to be have been selected as the LNB’s Official Data Partner, helping them to unlock the full value of their data,” said Nick Maywald, managing director of Genius Sports. “Genius Sports is the trusted partner to leagues and federations worldwide and we are looking forward to this new partnership helping the LNB achieve their exciting growth objectives over the next three years.”
LNB president João Fernando Rossi added: “The LNB has always looked into using and improving the best practices around the world of basketball. This partnership with Genius Sports brings to our league the worldwide leader in sports data and we are all going to have benefits with it, on and off the court.”
The LNB joins Genius Sports’ expanding network in South America which already includes the top basketball leagues in Argentina, Chile and Mexico.