Advertising News

Advertising Standards Authority

Fluffy Favourites ad lands Gala Spins in trouble with ASA

The UK Advertising Standards Authority has upheld a complaint against a Facebook post by GVC’s Gala Spins brand for featuring fluffy toy animals.

The ruling follows one complaint challenging the use of toy animals due to their potential appeal to children.

The paid Facebook post in August included a caption which stated [...]

1 min read

Caesars and William Hill sign first NFL sponsorship

US casino operator Caesars Entertainment and its exclusive sports betting partner William Hill have announced their first NFL team sponsorship with the Indianapolis Colts.

As part of the agreement, the operator’s Caesars Rewards customer loyalty program will sponsor a free-to-play “Pick 6 Predictor” game on the Colts mobile app.

The Pick 6 [...]

3 mins read

NHL partners AGA for responsible sports betting campaign

The National Hockey League (NHL) has become the second major US sports league to promote the American Gaming Association's responsible sports betting campaign.

As part of the AGA’s “Have A Game Plan. Bet Responsibly” responsible gaming campaign, the NHL will use in-arena and digital marketing channels for co-branded videoboard images, public [...]

3 mins read

UK Committee of Advertising Practice proposes further gambling ad restrictions

The United Kingdom’s Committee of Advertising Practice (CAP) has launched a public consultation into new restrictions on gambling and lottery advertising that would ban the use of celebrity endorsements, as well as behaviour, language and fashion that is likely to appeal strongly to people under the age of 18 and [...]

1 min read
FanDuel sportsbook

FanDuel seals Turner Sports basketball partnership

Flutter Entertainment-owned FanDuel Group will serve as Turner Sports’ exclusive sportsbook partner for NBA programming under a deal announced Thursday.

The deal gives FanDuel access to exclusive integrations within NBA content, including TNT live telecasts and Bleacher Report digital channels, to provide basketball fans with sports betting insight and analysis.

“Turner Sports [...]

2 mins read

DraftKings secures Turner Sports partnership

DraftKings has agreed a multi-year deal that will see it feature across select Turner Sports and Bleacher Report properties as an exclusive sportsbook and daily fantasy sports provider.

DraftKings will provide sports betting information and daily fantasy content across Turner Sports telecasts and Bleacher Report digital channels, excluding NBA programming, which [...]

2 mins read
Advertising Standards Authority

ASA rules against Foxy Bingo ad while Betfair Casino ad cleared

GVC Holdings’ Gibraltar-based subsidiary ElectraWorks has fallen foul of the UK Advertising Standards Authority after publishing an ad which offered the promise of financial success.

The paid Google ad for Foxy Games was displayed to people who searched the term “make money online” and stated: “Earn Money Online – Foxy Games [...]

1 min read

PAGCOR looks to curb illegal iGaming promotions on social media

State-owned gaming regulator Philippine Amusement and Gaming Corporation (PAGCOR) is to take action against illegal online gambling operators using social media to promote their services.

Since the beginning of the COVID-19 pandemic earlier this year, PAGCOR said that it had received increased reports of illegal online gambling being promoted across the [...]

2 mins read
Gambling Commission

UKGC partners Facebook to reduce users’ exposure to gambling ads

The UK Gambling Commission (UKGC) has teamed up with Facebook to produce a new consumer guide aimed at limiting the number of gambling-related adverts users see on the social media network.

The guidance explains the different ways in which Facebook’s safety tools and settings can be adjusted within an individual account [...]

3 mins read

NFL’s Chicago Bears name PointsBet as first sports betting partner

Australian and US sports betting operator PointsBet has been named as the first sports betting partner of the NFL’s Chicago Bears.

The deal gives PointsBet full usage to Chicago Bears IP, marks and logos, as well as sponsorship opportunities and brand visibility across various digital assets.

“As we break into the sports [...]

2 mins read

Spanish gambling ad ban to be implemented within weeks

Spain's Minister of Consumer Affairs Alberto Garzón has said that the country’s impending gambling ad restrictions will put Spain at the “forefront” of Europe.

In a speech to the Senate this week, Minister Garzón confirmed that the Spanish Council of Ministers will approve the Royal Decree for new regulations designed to [...]

1 min read
BetMGM Jamie Foxx

BetMGM teams up with Jamie Foxx for new ad campaign

MGM Resorts and GVC Holdings’ US sports betting brand BetMGM has named Academy and Grammy award winner Jamie Foxx as the face of its new The King of Sportsbooks ad campaign.

Foxx will star in a variety of traditional and social media advertisements for BetMGM, created in partnership with creative agency [...]

2 mins read
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