Login/Register
Octoplay
Octoplay

PointsBet amends NBCUniversal partnership and extends deal by two years

31st January 2023 10:54 am GMT

PointsBet USA has agreed a revised partnership with NBCUniversal, which will see the operator reduce its annual marketing investment and continue to enjoy favourable media pricing across various NBCUniversal media platforms.

The company's original five-year contract has been extended by a further two years to August 2027, although the average annual commitment has been reduced to match PointsBet’s desired level of investment under its more localised, targeted strategy.

PointsBet is in the third year of the original [...]

Continue reading

Subscribe for full access to Gaming Intelligence including premium news content, feature articles, news archive, company profiles and more. Includes subscription to the print edition of GIQ magazine and postage.

Subscribe

Already a subscriber or registered user? Login