BetRivers named title sponsor of upcoming NASCAR race in Delaware
5th April 2024 8:50 am GMT
Rush Street Interactive’s BetRivers brand has been named as title sponsor of the upcoming NASCAR Xfinity Series Dash 4 Cash race at Delaware’s Dover Motor Speedway.
The BetRivers 200 will take place on Saturday 27 April and is being undertaken in partnership with the Delaware Lottery.
With the recent online launch in Delaware of online sportsbooks powered by BetRivers, this will be the first time in Delaware history where fans can place mobile sports wagers from inside a sporting event.
“We are thrilled to join forces with Dover Motor Speedway as the title sponsor for this prestigious NASCAR event,” said Rush Street Interactive CEO Richard Schwartz. “We have worked in collaboration with the Delaware Lottery to bring this partnership to life.
“As BetRivers is dedicated to providing top-notch entertainment and experiences, this partnership is a natural fit and we are excited to see this important hometown event grow even bigger as we continue to invest in the community for years to come. The BetRivers 200 will showcase the pinnacle of racing excellence and provide fans with an unmatched spectacle.”
Dover Motor Speedway president and general manager Mike Tatoian commented: “With the recent launch of RSI's award-winning online sportsbook in Delaware, we are delighted to welcome BetRivers as our title sponsor for the upcoming race.
“BetRivers commitment to excellence and passion for delivering exceptional experiences align perfectly with our values. Together, we look forward to creating memorable moments for fans and the drivers at the BetRivers 200 for years to come.”
Delaware Lottery director Helene Keeley added: “Through our continued conversations with Rush Street Interactive, the topic of the importance of community involvement and local economic impact has surfaced many times.
“Investing in the local community is important and Rush Street Interactive has done just that, including partnering with the Xfinity Series NASCAR Race at Dover Motor Speedway with the newly named BetRivers 200, we continually confirm our relationship with BetRivers is right for Delaware.”
Shares in Rush Street Interactive Inc. (NYSE:RSI) closed 0.29 per cent lower at $6.83 per share in New York Thursday.
