Play’n GO expands West Virginia presence with BetRivers launch

Play’n GO is expanding its presence in West Virginia with the launch of its content with Rush Street Interactive’s BetRivers brand.

Already live with the operator in Michigan, Play’n GO titles including KISS: Reels of Rock and Reactoonz have now been rolled out to BetRivers players in the Mountain State.

“We’re pleased to be strengthening our ties with Rush Street Interactive, and this expansion into West Virginia is just the next step in what we hope will be a long, fruitful relationship between us,” said Play’n GO commercial director for North America Magnus Natt och Dag.

“We’re excited for Rush Street’s players in West Virginia to get the opportunity to engage with our content, which we believe is the best in class, and we’re confident that it will prove as popular with them as it has already proven in Michigan, and around the world.”

Play’n GO went live in West Virginia - its fourth US state - in partnership with BetMGM last September.