EQL Games partners NeoPollard for iLottery expansion in Virginia

Kentucky-based lottery supplier EQL Games has agreed a partnership with NeoPollard Interactive to launch its portfolio of iLottery games with the Virginia Lottery.

EQL will roll out a range of eInstant games for the lottery’s players, including third-party games from studio partners, which will be delivered via Pariplay’s Fusion aggregation platform.

The first game to go live is Drop It! by Greentube, which will be followed by more eInstant titles from aggregated game studios as the year progresses.

“As the Virginia Lottery’s newest online content provider, EQL is contributing to the expansion of our iLottery games portfolio,” said Virginia Lottery director of marketing Scott Kenyon. “EQL Games’ platform allows us to access games from studios across the world, featuring game mechanics that support our ongoing strategy of acquiring new players and those looking for fresh, new gameplay experiences.”

The EQL platform is currently operating with lotteries across two continents, and will be live with at least seven lotteries across three continents by the end of 2024.

“EQL Games looks forward to partnering with the Virginia Lottery on these exciting initiatives,” said EQL Games CEO Brad Cummings. “Our content is changing the way digital lotteries are looking at new games. We can now supply them with games from leading studios across the world and, as a result, Virginia players will now have options that will entertain them like never before.”