Colossus Bets partners Income Access for new affiliate programme

Affiliate software and management provider Income Access has signed a deal to launch a new affiliate programme for UK-licensed online sports betting operator Colossus Bets.

Powered by Income Access’ software and managed by the company’s affiliate managers, Colossus Bets’ affiliate programme covers a range of sports-pool options, including its flagship Colossus game.

Colossus is a weekly seven-leg, correct-score football pool betting game, with a day-one minimum guaranteed win pool of £5m with an additional bonus pool of a minimum of £5m.

Using Colossus Bets, players can chose to cash-in all or part of their multi-leg bets at almost any stage of the game.

In addition to the Colossus, ColossusBets.com also provides players with weekly pools guaranteeing a minimum of £2m in prizes for each of the five main European football leagues.

Colossus Bets founder and CEO Bernard Marantelli said: “Featuring the Colossus, the world’s biggest sports bet, the Colossus Bets affiliate programme offers affiliates a great opportunity. The brand’s lottery-sized prizes and flexible cash-in options provide affiliates with access to a betting product which is truly ground-breaking and unlike anything currently available.”

Founded in 2012, Colossus Bets.com is licensed by the UK Gambling Commission and powered by iNeda.

“We are excited to be partnering with Colossus Bets to launch an affiliate programme for a world-class sports-betting brand,” said Nicky Senyard, CEO of Income Access. “With expert management from Income Access’ team and powered by our industry-leading software, the programme offers sports betting-focused affiliates a significant business prospect.”