BetClic Everest Group subsidiary bet-at-home.com has signed a two-year extension to its sponsorship agreement with Bundesliga club FC Schalke 04.
As part of the extension, bet-at-home.com will become a premium partner of the club, benefiting from a brand presence through LED displays at the club’s VELTINS-Arena, which has a maximum capacity of nearly 62,000.
The company will also have branding around the stadium's media centre and across the club’s official website and training facilities. The extended deal [...]