Mondogoal has continued to expand its roster of high-profile partners, with Spanish football giants Real Madrid CF the latest club to partner the daily fantasy sports (DFS) operator.

Real Madrid is the world’s most valuable sports team, Mondogoal said, and is also one of the most widely supported teams worldwide with more than 86m fans on Facebook alone.

Through the new partnership Mondogoal aims to leverage Real Madrid’s branding and assets to create and promote a team-branded experience for the club’s fans in every country.

It becomes the latest major club to sign a partnership with the operator, which has awarded more than £1m in cash prizes since its launch in 2014. Other partners include Chelsea FC, FC Barcelona, AS Roma and West Ham United.

“With heritage that includes DiStefano, Beckham, Zidane, Raul, Figo and now the legendary Cristiano Ronaldo, Real Madrid becomes the latest marquee partner for Mondogoal,” Mondogoal founder and chief executive Shergul Arshad said.

“Passionate Real Madrid fans will now be able to compete amongst each other for cash and prizes. We're looking forward to seeing the power of the Real Madrid global brand at work for Mondogoal.”

“Mondogoal represents a unique platform for Real Madrid fans around the world to compete and show off their skills as managers,” Real Madrid’s head of digital Rafael De Los Santos commented.

“Our fan base can now select players from different competitions and compete for prizes on a daily basis. At Real Madrid, we view fan engagement heading into the future as a top priority, and we wanted to select the very best Daily Fantasy Football platform out there.”

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