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Opinion News

SBTech

The future is now for personalisation

SBTech head of online Gregory Karaolis explains why personalisation is now a vital component of online marketing for iGaming operators.

1 min read

The importance of data in responsible gambling

BetBuddy chief executive Simo Dragicevic explains how operators can develop a proactive responsible gambling strategy in the face of increasing regulatory scrutiny.

1 min read

M&A activity drives Nordic success

Strong performances by leading Nordic-listed iGaming operators and suppliers continued in 2016 as aggregate revenue rose by 39 per cent to approximately SEK17.6bn (€1.8bn).

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1 min read

Daytime TV advertising for gambling brands & the UK review

The UK government confirmed this week that it will review the law on allowing daytime TV advertising for sports betting and bingo, sparking concern within [...]

1 min read

Five ways to determine your WC has been a success

The 2014 World Cup has been an undoubted success so far: the most goals scored since 1970, dazzling goals and displays of attacking and counter-attacking [...]

1 min read

Five ways to determine your World Cup campaign has been a success

The 2014 World Cup has been an undoubted success so far: the most goals scored since 1970, dazzling goals and displays of attacking and counter-attacking [...]

5 mins read

How brands need to be prepared during the World Cup

It is just a matter of days until the World Cup kicks off an incredible festival of sport this summer with Royal Ascot, the US [...]

1 min read

The value mirage of intrastate poker

Julius Patta of GameAccount Network believes online operations should mirror land-based casino floors. If you open a hotel, you need a pool, even if nobody swims [...]

1 min read

Why the US should legalise live casino

It might look a long way off, but Helen Hedgeland of Evolution believes the US casino industry needs live dealer games onlineClearly there are economic [...]

1 min read

Sports betting expected across the US

Following the New Jersey referendum on sports betting, IMEGA chairman Joe Brennan predicts the emergence of a $500bn market. ON 8 NOVEMBER 2011, voters in New [...]

6 mins read

The dying art of bookmaking

By Warren Murphy, CEO of Sporting IndexAlthough perhaps not the “oldest profession”, bookmaking and gambling are among the earliest pursuits of mankind - archaeologists have [...]

1 min read

The dying art of bookmaking

By Warren Murphy, CEO of Sporting Index. Although perhaps not the “oldest profession”, bookmaking and gambling are among the earliest pursuits of mankind - archaeologists have [...]

1 min read
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