English Premier League side AFC Bournemouth has agreed a new club record shirt sponsorship deal with Asian-facing betting and gaming brand M88.
The two-year partnership sees M88's logo now featuring on the front of the club’s home, away and third shirts from the start of the 2017/18 campaign.
M88 replaces Mansion.com, which sponsored the club for the previous two seasons.
The operator's brand will also be given branding pitchside at Vitality Stadium during live global broadcasts of the club's Premier League matches.
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