Digital sports content provider Perform Group has signed a landmark three-year deal with Football DataCo to become the official and exclusive supplier of live data to the sports betting industry.
It marks the first time a company has been specifically appointed by Football DataCo to collect and distribute live data feeds tailored exclusively for bookmakers.
Football DataCo is the body that markets and commercialises the official match data for the Barclays Premier League, The Football League and [...]
