Sports data supplier Perform Group has agreed a deal with the National Football League (NFL) to market the NFL's TV broadcasting rights in various global territories, as well as the subscription-based NFL Game Pass outside the US and Europe.
The multi-year agreement will see Perform market live television rights for NFL games including Sunday afternoon games and Thursday, Sunday and Monday night football, together with the Playoffs and Super Bowl.
Perform said that the initial focus of the [...]
