FanDuel has agreed a deal to serve as the official sportsbook of the Women’s National Basketball Association (WNBA) club Indiana Fever.
The partnership gives the Flutter Entertainment-owned brand prominent visibility on LED signage at the Gainbridge Fieldhouse stadium, as well as across the club’s digital platforms and channels.
The FanDuel logo will also appear on the court baseline at the majority of the team’s home games this season.
“We are thrilled to partner with the Indiana Fever and look forward to engaging their passionate fans with our industry-leading product,” said Jennifer Cascino Matthews, FanDuel VP of brand strategy.
Allison Barber, president of the Indiana Fever, added: “As we look ahead to this historic season, we are excited about the opportunities this partnership presents to deliver engaging and unique experiences to our rapidly expanding Fever fan base.”
Shares in Flutter Entertainment plc. (NYSE:FLUT) closed 2.71 per cent lower at $186.51 per share in New York Wednesday, and were up 1.68 per cent in pre-market at $189.64 per share.