New York-listed DraftKings is bringing a new sports betting and entertainment concept to Tennessee and Michigan through a strategic partnership with restaurant chain Sports & Social.
The agreement will see upscale retail sports bars launched in Nashville and Detroit, with the collaboration bringing together Sports & Social’s experience in operating first-class dining and entertainment venues with DraftKings’ sports gaming platforms.
“Today, so much of sports betting is focused on the mobile-technology aspect, however the in-person experience is [...]