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Data Analytics

Scientific Games partners AppsFlyer in new player acquisition project

Scientific Games has partnered with marketing attribution and analytics platform AppsFlyer as part of a six-month project to support lotteries across the United States.

The project [...]

3 mins read

Future Anthem hires VP of business development for Americas

London-headquartered data and AI specialist Future Anthem has appointed John Atkinson as vice president of business development for the Americas.

Atkinson previously held senior business development [...]

2 mins read

Future Anthem names VP of sales and customer development

Future Anthem has brought in Ann-Kathrin Baumgardt as vice president of sales and customer development for Europe, Middle East and Africa (EMEA).

Baumgardt will be responsible [...]

2 mins read

Future Anthem appoints Jessica Wu as head of marketing

Data and AI specialist Future Anthem has appointed Jessica Wu as the company’s new head of marketing.

Wu will be responsible for spearheading Future Anthem’s marketing [...]

2 mins read

Future Anthem appoints Laura Bird as finance chief

Data and AI specialist Future Anthem has appointed Laura Bird as the company's first chief financial officer.

Bird will work alongside CEO Leigh Nissim and the [...]

2 mins read

Future Anthem brings in Emma Ferguson as head of people

London-based AI and game data specialist Future Anthem has appointed Emma Ferguson as its head of people as the company continues to expand in Europe [...]

2 mins read

Future Anthem expands board and names new chief product officer

London-based AI and game data specialist Future Anthem has appointed Julie Haddon as a board member and Ian Tibot as chief product officer.

Haddon brings brings [...]

3 mins read
Betfred

Betfred partners Future Anthem to improve customer experience

British bookmaker Betfred has engaged game data specialist Future Anthem to bring additional real time utility and insights to its online platform.

The partnership will enable [...]

2 mins read
Scientific Games

Scientific Games adds AretoNet to OpenArena platform

New York-listed gaming supplier Scientific Games has bolstered its OpenArena platform with the addition of AretoNet’s real-time data analytics and marketing automation features.

The partnership enables [...]

2 mins read