UK bookmaker William Hill has signed a two-year deal to become the official European betting partner for English premier league football club Everton FC.
Under the agreement, which will run for the 2016/17 and 2017/18 seasons, the William Hill brand will be displayed on LED advertising boards and interview backdrops inside the team’s Goodison Park home stadium.
The bookmaker will use the club’s official platforms to connect with fans in the UK and Europe with initiatives including [...]