Sports data provider Sportradar has entered into an exclusive partnership with New York-based interactive content provider Arkadium to transform the way that fans interact with online sports content in the UK.
The multi-year agreement combines Sportradar’s worldwide real-time sports data with Arkadium’s interactive AI product, InHabit, to deliver AI-powered visualisations of sports data to millions of fans and bettors in the UK.
InHabit’s patent-pending technology reads any article and automatically inserts a relevant interactive editorial unit, known [...]