Betclic Everest Group subsidiary bet-at-home has added virtual sports to its offering, launching a virtual football game supplied by Sportradar subsidiary Betradar.
Betradar said that bet-at-home customers would gain access to what it claims to be the most realistic betting product in the market.
It offers eight matches running simultaneously and allows players to place single and multiple bets. The product will also be made available via mobile devices, launching on bet-at-home’s sports betting app.
“It is well-known that virtual sports betting has become an integral part of today’s bookmaking offers,” bet-at-home head of product Koray Cakir commented. “To provide our clients with new and exciting betting opportunities is as mandatory for us as guaranteeing them access to our solution from anywhere.”
“By adding Betradar’s Virtual Football to our new virtual product line, bet-at-home.com not only strengthens its leading position in the European online gambling market but also provides its customers with a new and entertaining 24/7 betting solution on virtual sports,” he explained. “Moreover, the ability to integrate it into our mobile application was exactly what we have been looking for to let our customers place bets in an easy and comfortable way via their mobile devices.”
Sportradar director of sales Georg Schneider added: “bet-at-home.com has been a valued partner of Sportradar for more than 9 years. Therefore, we are very delighted that bet-at-home.com has chosen us as the service provider for its new virtual product line.”
“This underlines the strong confidence in our market-leading products. By adding Virtual Football to the product portfolio, bet-at-home.com offers its customers a unique and high frequency betting opportunity on Virtual Football events. We are looking forward to a successful partnership.”