Marketing News

William Hill US has signed a multi-year deal to serve as an official sports betting partner of the National Hockey League (NHL).

Fantasy sports platform Dream11 has been unveiled as an official partner for the upcoming VIVO Indian Premier League (IPL) season.

Betting services provider Sports Information Services (SIS) has extended its agreement with Singapore Pools to continue distributing live pictures and data from the Singapore Racecourse in Kranji.

Online gaming operator Betway has expanded its presence in the eSports sector through a new agreement to sponsor the BLAST Pro Series.

Paddy Power Betfair’s Australian sportsbook brand Sportsbet has been fined for posting an illegal online gambling advertisement in the state of New South Wales (NSW).

GVC-owned online betting operator Neds has been unveiled as the new co-sponsor of Australian rules football club Brisbane Lions.

Gibraltar-based sports betting operator MansionBet is continuing its support of UK boxing with the renewal of its headline sponsorship of the Ultimate Boxxer tournament.

Major League Soccer (MLS) has agreed a multi-year gaming partnership with operator MGM Resorts International.

Exchange betting operator Matchbook has agreed a three-year horse racing sponsorship deal with York Racecourse for the Dante Festival meeting in May.

Licensed operators in Denmark have joined forces to launch a new Code of Conduct to increase consumer protection and reduce the risk of gambling addiction across the country.