Marketing News

Sports data and content provider Sportradar has agreed to sell the media rights for the upcoming 2020 Tokyo Volleyball European Qualifications on behalf of the European Volleyball Confederation (CEV).

London-listed gaming operator William Hill has been named an official sports betting partner of the National Basketball Association (NBA).

FOX Bet has become the latest operator to be named as an authorized gaming operator by Major League Baseball (MLB) in the United States.

Sports betting and fantasy sports operator DraftKings has been selected as the National Football League’s first official daily fantasy partner.

Flutter Entertainment-owned FanDuel Group has been named as the official fantasy sports partner of the Indianapolis Colts.

Kindred Group’s 32Red brand has come under fire from the UK Advertising Standards Authority (ASA) for two paid Google search ads which were found to be of particular appeal to players under 18 years of age.

British problem gambling support charity GambleAware and the Football Supporters Association (FSA) have teamed up with Ex-England goalkeeper David James to promote the safer gambling campaign Bet Regret.

London-listed gaming operator 888 Holdings has extended its partnership deal with the National Football League’s (NFL) New York Jets for the 2019-20 season.

The UK Advertising Standards Authority has ruled against an ad by online gaming operator Casumo which inadvertently targeted potentially vulnerable consumers.

Sports data provider Sportradar has officially launched its data-driven programmatic ad service for sports betting operators following a successful beta trial.