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US operators form new responsible gaming trade association

28th March 2024 8:36 am GMT

Seven of the largest online sports betting and gaming operators in the United States have joined forces to form the Responsible Online Gaming Association (ROGA).

ROGA is an independent trade association that will actively promote a new industry-wide best practices charter.

This will be overseen by one of the world's foremost experts in the field of responsible gaming, Dr. Jennifer Shatley, who will serve as executive director.

With over 25 years' experience in the industry, Dr. Shatley currently serves as president for the Nevada Council on Problem Gambling, is a member of the National Council on Problem Gambling, and co-chairs the Compliance Review Board for the American Gaming Association's Responsible Marketing Code for Sports Wagering.

Under her direction, ROGA will embark on a series of initiatives including research, consumer and industry responsible gaming education and awareness, promoting responsible gaming best practices, an independent data clearinghouse, and an independent certification program.

ROGA’s initial member companies have pledged more than $20 million in support of the association’s mission in year one. Member companies include BetMGM, bet365, DraftKings, Fanatics Betting and Gaming, FanDuel, Hard Rock Digital and PENN Entertainment.

“I am humbled, honored, and excited to be selected to lead ROGA during this important period of growth in legalized mobile gaming,” said Dr. Shatley. “Many of America's largest legal mobile gaming operators will be establishing a framework that helps to aid in responsible gaming education and awareness.

“Together, our members will work alongside researchers, experts, regulators and stakeholders to promote responsible online gaming and maximize our efforts to support additional responsible gaming education and awareness.

“By coming together with a clear set of objectives, ROGA and our members will work to enhance consumer protections and help provide easier and more efficient access to responsible gaming tools for consumers to enjoy the entertainment of online gaming.”