Ladbrokes Coral has appointed Sarah McGibney as the new brand director for all Gala gaming labels, replacing Angus Nisbet, who has joined Playtech.
McGibney has 18 years' industry experience, and joins the operator from IGT where she worked as marketing and operations director for three years. She has also worked for the likes of St Minver and Sportingbet.
She replaces Angus Nisbet in the role, who is moving on to Playtech Bingo as digital managing director.
"Sarah comes with a long background in the gaming industry and we are very happy to have her on board sharing her wealth of knowledge," said Ladbrokes Coral managing director of gaming brands Alison Digges.
"Her experience will ensure she is will equipped to embrace any opportunities and challenges for the brands, and make great strides in the marketing this coming year."
Shares in Ladbrokes Coral Group plc (LSE:LCL) were trading at 161.10 pence per share in London Thursday morning.