Malta-based software provider Fast Track has signed a deal to provide its customer relationship management (CRM) solution to online casino operator Casumo.
Fast Track will be providing Casumo with a bespoke solution that allows the operator to tie individual “moments” into a player’s unique lifecycle.
“We have been looking for a CRM platform tailored to our approach of retention, but also to taking into consideration the specificity of our industry,” explained Casumo player-engagement lead Ludovic Diler. “We [...]