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Kindred Group subsidiaries hit with £7.1m Gambling Commission penalty

Kindred Group subsidiaries 32Red and Platinum Gaming have been hit with penalties totalling £7.1 million by Britain’s Gambling Commission.

32Red will pay £4.2 million and Platinum [...]

2 mins read

Bragg Gaming expands UK presence with 32Red launch

Toronto-listed gaming supplier Bragg Gaming has gone live with Kindred Group’s 32Red brand in the United Kingdom.

32Red players are now able to access a wide [...]

2 mins read

Kindred signs up to Sportradar’s ad:s solution

Sportradar has signed Kindred Group as the latest operator to utilise its ad:s multi-channel performance marketing platform.

The ad:s paid social advertising solution will enable Kindred [...]

2 mins read

Kindred agrees two-year Vanarama National League partnership

Kindred Group’s 32Red and Unibet brands have been unveiled as new official betting partners of the Vanarama National League, the fifth level of the English [...]

3 mins read

Pragmatic Play seals 32Red live casino deal

iGaming content provider Pragmatic Play has expanded its partnership with Kindred Group-owned operator 32Red to include the supply of its live casino products.

The new deal [...]

2 mins read

32Red goes live with Fast Track CRM

Kindred Group’s 32Red brand has gone live with Fast Track's customer relationship management (CRM) platform.

The collaboration with Fast Track gives 32Red greater flexibility in managing [...]

2 mins read

Lottoland names Jon Hale as chief financial officer

Gibraltar-based lottery operator Lottoland has named former 32Red chief financial officer Jon Hale as its new finance chief.

Hale served more than eleven years as CFO [...]

2 mins read

32Red agrees extension to Middlesbrough FC sponsorship

Stockholm-listed operator Kindred Group has extended its sponsorship of English Football League Championship side Middlesbrough FC.

Having first sponsored the club in 2018, the new club [...]

3 mins read
Pragmatic Play

Pragmatic Play and 32Red agree long-term partnership

iGaming content provider Pragmatic Play has agreed a deal to provide casino games to Kindred Group's 32Red brand in the United Kingdom.

32Red customers gain access [...]

2 mins read

32Red commits to Rangers FC sponsorship

Kindred Group’s 32Red brand has agreed a multi-year extension to its long-running shirt sponsorship deal with Scottish football giants Rangers FC.

The new deal with the [...]

2 mins read

32Red player wins £15.2m via Microgaming’s WowPot progressive jackpot

A 32Red Casino player in the UK has scooped the first ever Mega win on Microgaming’s WowPot progressive jackpot.

The player won £15.2m (€17.5m) after placing [...]

3 mins read

Relax Gaming to launch with 32Red via Microgaming integration

Casino supplier Relax Gaming has signed a deal to launch its portfolio of proprietary and third-party games with Kindred Group’s 32Red brand.

The agreement gives 32Red [...]

2 mins read