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OlyBet signs ACF Fiorentina regional betting partnership

Olympic Entertainment Group’s OlyBet brand has been announced as an official regional betting partner of Italian Serie A football club ACF Fiorentina.

The agreement will see the OlyBet and OlyBet.TV brands visible on sideline LEDs throughout Europe for home games played at the Artemio Franchi Stadium, using new geolocation technology adopted [...]

2 mins read

Strendus named official sponsor of Spain’s LaLiga

Logrand Entertainment Group’s online betting and gaming brand Strendus has been named as an official sponsor of Spain’s LaLiga.

The Mexican gaming operator has partnered with the top tier of Spanish professional football for the next three years in order to benefit from the huge popularity of the league in its [...]

1 min read

Caesars signs first jersey sponsorship with an NHL team

New York-listed casino and sportsbook operator Caesars Entertainment has been named as the first jersey sponsor of the Washington Capitals.

The Caesars Sportsbook brand will feature on Capitals home and third jerseys worn for games played at Capital One Arena beginning with the 2022/23 NHL season under the NHL's new Jersey [...]

3 mins read

Caesars Sportsbook becomes LSU Athletics’ first sportsbook partner

Caesars Entertainment has agreed a partnership for Caesars Sportsbook to serve as the exclusive gaming and sportsbook partner of the Louisiana State University (LSU) athletics department.

The landmark partnership with one of the leading college athletics teams focuses on unique alumni and fan engagement opportunities, while expanding responsible sports gaming and [...]

1 min read

WynnBET signs Indianapolis Colts sportsbook partnership

Wynn Resorts' online sports betting brand WynnBET has been named as an official sportsbook partner of the NFL’s Indianapolis Colts.

The multi-year partnership will see the Lucas Oil Stadium's West Club re-named the WynnBET Club, featuring a sports bar environment in the upstairs club level, as well as a WynnBET VIP [...]

2 mins read
Caesars Entertainment

Caesars adds sportsbook to Indianapolis Colts partnership

US casino and sportsbook operator Caesars Entertainment has expanded its partnership with the NFL’s Indianapolis Colts.

The new multi-year agreement expands upon the Colts’ existing partnerships with Caesars’ two casino properties in Indiana, Harrah's Hoosier Park Racing & Casino and Indiana Grand Racing & Casino, and will see the newly-launched Caesars [...]

2 mins read

PointsBet to sponsor Manly Warringah Sea Eagles from 2022

Sydney-listed sportsbook operator PointsBet has become a new major sponsor of Australian professional rugby league club the Manly Warringah Sea Eagles.

The exclusive multi-year sponsorship will see PointsBet take over the front position on the Sea Eagles' NRL jerseys from next season for at least the next four years, and also [...]

3 mins read

Delasport renews Balkan basketball league sponsorship

Online gaming technology provider Delasport has extended its title sponsorship of the Balkan International Basketball League (BIBL).

The renewal continues Delasport's support of the BIBL for the upcoming 2021/22 season, which begins on 12 October and features eleven teams from five countries; Bulgaria, Israel, Kosovo, Montenegro and North Macedonia.

“The sponsorship of [...]

2 mins read

Betano continues Portuguese expansion with FC Porto sponsorship

Kaizen Gaming-owned betting brand Betano has been named as a new sponsor of Portuguese Primeira Liga club FC Porto.

The agreement covers the current 2021/22 season and also includes sponsorship of FC Porto’s handball team.

“We are very excited to be able to announce our partnership with FC Porto, one of the [...]

2 mins read

PointsBet partners first MLS club with Austin FC tie-up

Sports betting and iGaming operator PointsBet has agreed a sponsorship deal in Texas with Major League Soccer club Austin FC.

The long-term, exclusive sponsorship agreement covers retail and online sports betting, daily fantasy sports and free-to-play games, and marks PointsBet’s first partnership with an MLS club.

PointsBet will receive prominent branding at [...]

2 mins read

WynnBET agrees New York Jets sports betting partnership

Wynn Resorts' online sports betting brand WynnBET has been named as an official sports betting partner of the New York Jets.

The multi-year agreement includes sponsorship of the WynnBET Green Room at MetLife Stadium on gamedays, as well as a presenting sponsorship of the Jets Podcast Network and the Jets SportsNet [...]

2 mins read

Fubo Sportbook signs first sponsorship deal in the US

FuboTV's sports betting arm Fubo Sportbook has agreed its first professional sport sponsorship deal with the New York Jets.

The multi-year agreement centers around the creation of the Fubo Sportsbook Lounge at MetLife Stadium for Jets home games, set to debut during the 2021-22 NFL season, which will also feature the [...]

2 mins read
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