Spanish La Liga football club Sevilla FC has named Asian-facing operator TLCBet as its official Asia betting partner.
The collaboration is part of Sevilla’s strategic plan of internationalisation, with an emphasis on the Asian market, where the TLCBet brand has a growing presence.
As part of the agreement, Sevilla will have access [...]
Rush Street Interactive’s Colombia-facing online sports betting brand RushBet has become a sports betting partner of Spain's LaLiga football league.
The deal enables RushBet to co-brand with the two top divisions of LaLiga - LaLiga Santander and LaLiga Smartbank - including all LaLiga IP, such as team logos and jerseys.
The agreement [...]
Super Group-owned sports betting operator Betway has agreed its latest partnership with an NHL side after striking a deal with the New Jersey Devils.
The agreement will see Betway receive brand exposure throughout the Devils stadium, the Prudential Center, for home games as well as in-bowl LED ring and scoreboard advertising.
Betway [...]
DraftKings has been unveiled as the official daily fantasy sports partner of National Hockey League (NHL) side the Boston Bruins.
The multi-year agreement also makes DraftKings the official sports betting partner of the Boston Bruins, should sports betting become legal in Massachusetts, with the deal further advancing DraftKings’ relationship with the [...]
Super Group-owned sports betting operator Betway has expanded its US sponsorship portfolio through a new tie-up with the NHL’s Philadelphia Flyers.
Betway will serve as an official partner of the Flyers and receive brand exposure on the ice and around the rink during Flyers home games at Wells Fargo Center in [...]
Leading US operator BetMGM has agreed a landmark deal to become an official sports betting partner of the New York Knicks, New York Rangers and Madison Square Garden Arena.
The multi-year marketing partnership marks the first comprehensive foray into mobile sports betting for MSG Sports (which owns the Knicks and Rangers) [...]
The National Basketball Association (NBA) has signed multiyear partnerships with leading US sports betting operators DraftKings and FanDuel.
DraftKings will serve as the presenting partner of NBABet Stream, while FanDuel will be the presenting partner of the weekly NBABet show on NBA TV, with the two operators designated as co-official sports [...]
Super Group-owned sports betting operator Betway has agreed a deal to become an official partner of the NBA’s Miami Heat.
The multi-year partnership will see Betway benefit from a strong brand presence around FTX Arena, with both courtside LED and Baseline Apron signage. The agreement will also see Betway become the [...]
Sports betting operator Betway has been named as an official partner of the NBA's Philadelphia 76ers.
The multi-year agreement gives Betway brand visibility throughout the Wells Fargo Centre during 76ers home games, including on team bench aprons, court-side LEDs and basket stanchion LEDS, and on TV-visible signage alongside the scorers’ table.
The [...]
Playtech-owned German and Austrian betting operator HappyBet has been named as the official betting partner of the 2021 Serie A championship winning football club Internazionale Milano.
The partnership gives HappyBet prominent brand exposure via virtual carpet cams and LED boards around the pitch during home games at the San Siro stadium, [...]
Super Group-owned online bookmaker Betway has agreed a sponsorship deal with the Minnesota Timberwolves.
The multi-year sponsorship agreement with the NBA club will see the Betway brand displayed around the court apron and on backboards, in addition to LED and TV-visible signage inside the Target Centre.
This marks the latest addition to [...]
After several months of negotiations, members of the Ukrainian Gambling Council have signed a memorandum on gambling advertising in the country.
The agreement forms the basis of a joint approach to advertising by online and retail gambling operators in the country based on responsible gambling and corporate social responsibility principles.
The memorandum [...]