English Premier League side Everton FC has confirmed a club record shirt sponsorship deal with operator Stake.com.
After taking up the option to end club’s previous sponsorship with Cazoo early, the new multi-year partnership with the online casino and sports betting platform will commence on 1 July and is the highest [...]
Online payment provider AstroPay has inked a new sponsorship deal with English Premier League football club Wolverhampton Wanderers.
The new agreement with Wolves builds on last season's successful partnership and will serve to further expand AstroPay's brand visibility in Europe as the principal partner of Wolves and Wolves Women for the [...]
US betting and gaming operator MaximBet has agreed a new global partnership with Trinidadian-born female rapper and pop icon Nicki Minaj.
The multi-year deal will see Minaj work with MaximBet on merchandise, parties, partnerships, fan experiences and branding, as the operator looks to bring together entertainment, sports, celebrity and betting.
As part [...]
Online betting and gaming operator BetWarrior has been unveiled as an official partner of the Argentine Football Association (AFA).
The four-year agreement will see the operator sponsor the country’s men and women’s national teams, the Argentine Cup and the National B tournament. It also includes sponsorship of the Argentine futsal and [...]
Stockholm-listed gaming operator Betsson has signed an agreement with Italy's newly crowned Serie A champions AC Milan to become an official regional partner for the club across Latin America.
The agreement will see Betsson gain exclusive rights to use AC Milan's IP in the region, including brand visibility on stadium perimeter LEDs, [...]
The International Hockey Federation (FIH) has signed up Dutch online sportsbook operator BetCity.nl as its first betting partner.
The three-year partnership covers the upcoming FIH Hockey Women’s World Cup, as well as the FIH Hockey Pro League seasons in the Netherlands until June 2025, and was facilitated by Sportradar, the official [...]
Kaizen Gaming-owned betting and gaming operator Betano has agreed a partnership with the Romanian Football Federation to become title sponsor of the Romanian Cup (Cupa Romaniei).
The agreement covers the the next three seasons, with the renamed Cupa Romaniei Betano set to introduce a new tournament format from next year that [...]
Flutter Entertainment’s Betfair brand has agreed a deal to serve as the official betting partner of Brazilian professional football club Sociedade Esportiva Palmeiras.
The two-year partnership gives Betfair brand exposure across the club’s digital platforms, as well as on the Palmeiras women’s team kit, marking one of the largest partnerships in [...]
Online betting operators have been issued with more than AUD$100,000 in fines over the past week as Liquor & Gaming NSW continues to take a zero-tolerance approach to the publication of illegal gambling inducements.
Most recently, online betting provider BetDeluxe has been fined $70,000 for publishing illegal gambling inducements after being [...]
The Swedish government has introduced a new bill as part of its proposed reform of the country’s gambling market.
Building on proposals first mooted by the government in January, the 191-page bill outlines new measures to promote a safer gaming market through strengthened regulations.
The bill would exclude unlicensed operators from the [...]
Caesars Sportsbook has been named as the official sports betting partner of the Indy 500 and Indianapolis Motor Speedway.
The partnership began with the GMR Grand Prix on May 14 and the opening of the Caesars Sportsbook Lounge at Pagoda Plaza, which offers race fans an elevated viewing experience, complimentary food [...]
BetMGM pulled back in its pursuit of players in New York during the first quarter of the year due to the state’s unfavourable tax environment.
Chief financial officer Gary Deutsch told analysts attending the BetMGM Investor Day that even at lower than typical promotion levels for a new market, operators in [...]